France

Novelis, the leading producer of flat-rolled aluminium products and the world's largest recycler of aluminium, contributes to the active presence of Aditya Birla Group in France.

Novelis has a manufacturing facility based in Voreppe. Novelis PAE delivers casthouse equipment to customers worldwide and is a world leader in continuous twin-roll casting, vertical DC casting and molten aluminium degassing and filtration technology.  Its tailored services include feasibility studies, basic engineering, training, assistance with equipment commissioning and after sales service.

The fashion powerhouse of the group, Aditya Birla Fashion and Retail Limited (ABFRL) in 2023 entered into a strategic partnership with Galeries Lafayette, renowned globally for its flagship location at Boulevard Haussmann in Paris, to open luxury department stores and a dedicated e-commerce platform in India.