Wrogn
Founded in 2014 by Anjana and Vikram Reddy, Wrogn has been co-created by Indian cricketing icon Virat Kohli. offer an extensive range of men’s casual wear, footwear, and accessories that redefine fashion.
In 2024, Aditya Birla Fashion and Retail, through its subsidiaries Aditya Birla Digital Fashion Ventures and D2C fashion brand - TMRW, invested in Wrogn to acquire 32.84% stake in the brand.
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TMRW
In the digital ventures sector, Aditya Birla Group made significant strides with the launch of TMRW. Housed under the fashion and retail flagship of the group, Aditya Birla Fashion and Retail (ABFRL),...
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