Allen Solly

Allen Solly

Allen Solly has orchestrated a remarkable transformation in the realm of professional and casual work attire, capturing the hearts of India's youthful populace.

With a steadfast commitment to unconventional workwear, Allen Solly has adorned the youth of India with fashionable smart casuals, solidifying its distinctiveness in this domain. Allen Solly's 'Every Day Is Friday' campaign reimagined the essence of fun, freedom, and fashion, making every day a reason to celebrate.

Allen Solly Women, a trailblazing brand in workwear, has elevated its merchandise selection by expanding beyond workwear to cater to the diverse needs of the modern young working woman. This also included the launch of our new premium collection, Edition, featuring boardroom-appropriate formalwear designed for the utmost sophistication and style.

Embracing a spirit of fun and vibrancy, Allen Solly Juniors presents an intriguing assortment of t-shirts, shirts, denim, dresses, and accessories. The 'Be Who You Want To Be' campaign by Allen Solly Juniors debuted as an engaging digital initiative that celebrates the creativity and boundless imagination of children.

Company
Aditya Birla Fashion and Retail Limited (ABFRL)
ABFRL is the fashion powerhouse of Aditya Birla Group. With revenue of Rs. 13,996 Cr. spanning retail space of 11.9 million sq. ft. (as of March 31, 2024), it is India’s first billion-dollar pure-play...
Countries
India
India
Website
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